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Category: Advertisements
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REC YOU
REC YOU is a new online campaign for the latest SONY Walkman — it uses the One Seg function, popular these days on mobile phones. It looks like you can send a portrait — you’ll find more details at the REC YOU site — which will then be used later on as the project progresses.…
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Alice in Tokyoland
Great little animated short mostly made up of Takashi Murakami’s graphic work for Louis Vuitton that makes it hard to hate corporate sponsorship/ad work. Via Tokyomango.
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TOTO Gets Behind Its New Washlets
TOTO, Japanese maker of high-tech toilets, gets cheeky with its latest ad campaign for their washlets. Link via City of Sound.
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Dakara Pig
If you buy a bottle of Dakara these days, you get this tiny little figure with it. The pig is seen in recent TV commercials. There are magnets at the base of the pig and the bottle, so when you approach the bottle to the pig you can make it spin (as it does, prancing…
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PingMag: Moving Brands
PingMag talks branding with Moving Brands, a London/Tokyo-based creative agency.
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Gears of War Viral Videos
How does Microsoft promote the GEARS OF WAR game in Japan? Supposedly, with these wacky viral videos. Update: The actress in the videos has posted them on her blog, explaining that they are in fact from Microsoft.
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Onitsuka Tiger’s Made of Japan
Anyone know what this is all about? It’s a promotional site for Onitsuka Tiger, but I don’t really get what it’s promoting. Update: Josh Spear has more: Check out this clever promotion for shoe brand Onitsuka Tiger called Made Of Japan. The mosaic shoe shown above is dynamically created using hundreds of tiny images from Japan-related…
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Uniqlo Mixplay
Uniqlo lets you mix your own CM, on their flash-based MIXPLAY site. Fun — and great looking flash-based video!
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Cornelius Doing Uniqlo Ads?
I just saw an ad on TV for Uniqlo‘s latest line of winter coats and jackets, and it sounds like they’ve either ripped off (or, ahem, paid homage to) some Cornelius stop-start sounds, or the man himself is now doing CMs for the brand. No credit appeared (for those not aware of this, TV ads…