In the US, 7-Eleven has introduced a host of products featuring packaging inspired by NHK’s mascot, Domo-kun. Slurpee cups will be part of the deal, and from this quote by Evan Brody, the company’s marketing manager, you can see that there’s a lot of respect for the character: “consumers love crazy Japanese shit.”
By chinchillakwak November 6, 2009 - 1:16 pm
they already have them! saw them a couple weeks ago and about died with joy. i love the lid and how he looks like he’s wearing a little black hat.
By Jean Snow November 6, 2009 - 2:01 pm
Oh, OK, thanks for the heads-up, I’ll fix the post.
By anonymous November 6, 2009 - 5:16 pm
So much for NHK’s BS brand identity. . .
By kmcleod November 6, 2009 - 8:25 pm
They also have a radio ad where “DOMO” sounds like a Wookie. Out of context, this makes no sense to customers, and the cashiers are just as stumped
By Mike November 9, 2009 - 5:02 pm
Its funny when you consider how domo’s rise in popularity in the US came about, it started with those “everytime you masturbate god kills a kitten” emails
PS If you don’t know what Im talking about google image “domo and kitten”