PROTOTYPE on Sale

tokyo_generatedesign_prototype

I mentioned it in my Tokyo post for MoCo Loco last week, but I wanted to again bring up the fact that Generate Design have created a section of their online store to sell final versions of most of the items that were included in last December’s “PROTOTYPE” exhibition. If you’ll recall, the show took place at Keiji Ashizawa‘s new studio, and featured prototypes of works from a very interesting group of Japanese and Tokyo-based designers. Ronnie from Generate was talking about doing something like this when I saw him at the show’s opening, and I’m very happy to see that it all came together.